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Aalok Kumar, President and CEO, NEC Corporation India at 19th Infotech Forum 2021
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Aalok Kumar, President and CEO, NEC Corporation India at 19th Infotech Forum 2021.
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Aalok Kumar, President and CEO, NEC Corporation India at 19th Infotech Forum 2021
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Aalok Kumar, President and CEO, NEC Corporation India at 19th Infotech Forum 2021
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Preeti Kanwar, CIO & CISO, NEC India, said, “The ways the roles of CIO, CISO and Digital officers have changed in the past two years are really amazing. The target was what CIOs had to run the operations, data centers etc. and now in addition to that we have the target to run the business while our workforce is working from home. So it is a different kind of target. NEC being the Japanese, we were not this much equipped to work from home. Within a very short span of time we had to move our complete workforce in order to make sure that they work from home. So the expectation is that the business should continue in all situations whether a person is working from home or anywhere.”
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Preeti Kanwar, CIO & CISO, NEC India at Panel Discussion, 19th Infotech Forum 2021
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In the fire-side chat Vikas Bhonsle, Chief Executive Officer, Crayon Software Experts India, said, “In many ways it has become a crowded market where everyone is talking about the same kind of services. Hence making a differentiation to be able to be successful is very important. The work that we do with ISV through the ISV Incubation Center which is all about educating, activating and enabling the ISV is a big area of differentiation for us. We make ISV solutions available on different clouds, we help them to go to market, sell, and we absolutely understand the technology needs of the ISVs, and we work with more than 200 of these ISVs today. We have invested in our own platforms, Cloud-iQ is one of them which is our automation and provisioning platform for cloud which works for all kinds of cloud providers is a definite point of differentiation.”
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Vikas Bhonsle, CEO, Crayon Software Experts India at 19th Infotech Forum 2021
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Dr. Harold D’costa, CEO, Intelligent Quotient, debated, “Cyber space is still not a well guarded space. When we talk about building up or integrating cyber security with business strategy, data is very important for an organization. In today's scenario no organization would have their data to be restored across without having any security. Customers have become very cautious about it, and they are asking the organization about compliances, security practices they follow. If the organization has a proper cybersecurity practice in place, which ensures that any legal issues will not come, if there is any breach which takes place and no particular loss to the organization can happen, only then they become conscious that yes, this is the organization that we will do business with.”
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Dr. Harold D'costa, CEO, Intelligent Quotient at Panel discussion, 19th Infotech Forum 2021
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Rajesh Kumar- VP-Marketing (India & SAARC), UI Path India, said, “The logic of personalization is obviously undeniable. Various types of personalization like right segment, industry or persona can be done. It helps the customer or recipient or audience to get something relevant, which saves their time, energy and awards nuisance, by that logic it becomes actionable, and also develops empathy and trust and relationship with your brand. We all are in B2B business, the higher you go in the organization, the less time they have. More and more new technologies are coming, which allow you to do this more easily at a larger scale, and personalize what you want to do in many ways.”
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Rajesh Kumar, VP-Marketing (India & Saarc), UIPATH India at 19th Infotech Forum 2021
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Rajesh Kumar- VP-Marketing (India & SAARC), UI Path India at Panel Discussion, 19th Infotech Forum 2021 said, “The logic of personalization is obviously undeniable. Various types of personalization like right segment, industry or persona can be done. It helps the customer or recipient or audience to get something relevant, which saves their time, energy and awards nuisance, by that logic it becomes actionable, and also develops empathy and trust and relationship with your brand. We all are in B2B business, the higher you go in the organization, the less time they have. More and more new technologies are coming, which allow you to do this more easily at a larger scale, and personalize what you want to do in many ways.”
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Rajesh Kumar, VP Marketing (India & SAARC), UI Path India at PD, 19th Infotech Forum 2021
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Mr. Rajesh Kumar, VP-Marketing(India & SAARC) UI Path India at 19th InfoTech Forum 2021.
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Mr. Rajesh Kumar, VP-Marketing(India & SAARC) UI Path India at 19th InfoTech Forum 2021
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Ankesh Kumar, General Manager (Marketing), Schneider Electric India at Panel Discussion, 19th Infotech Forum 2021 commented, “From marketers’ point of view, personalization was always there. The way we position ourselves against products and targets are the same, what has changed is digitization. That is a key thing which we are also learning. Marketing used to be broadcast, sometimes it used to line up to CIOs, sometimes to influencers or channel partners with similar types of communication, similar types of tools. Because of digitization we know whom to speak and what. Recently the persona based marketing and sales came and using AI, ML, algorithms etc. “
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Ankesh Kumar, General Manager (Marketing), Schneider Electric India at PD1, 19th Infotech Forum 2021
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Kaustubh Patki- Head Marketing India, Microfocus India at Panel Discussion, 19th Infotech Forum 2021 commented, “Post-Covid we have seen a huge amount of investment that is happening from marketers to digital marketing. Earlier when we had to track the customers’ behavior and see what his requirements used to depend on third party cookies, and so on, so forth. But with the advances in technology, we have marketing automation platforms, which have AI and analytics built in, which helps us personalize content to the right persona at the right platform. So technology has been a huge enabler. And this is really helping bridge the gap between the customers and the organization. But at the same time, marketers have to keep in mind not to overdo this personalization, because it can reach a level of annoyance.”
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Kaustubh Patki- Head Marketing India, Microfocus India at Panel Discussion, 19th Infotech Forum 2021
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Dr. Sushil Kumar Meher, CIO Dept. of Computer Facility – AIIMS pointed out, “AIIMS, New Delhi works in a different way as compared to the other organizations. It is a healthcare service provider as well as a research institute and also provides high level medical education. During the pandemic the culture has been changed. Earlier we had tried our best to make virtual treatment as the culture but that was not possible due to lack of acceptance among doctors. But today the culture has changed and now doctors are asking for technology and we did not take much time to switch over to a virtual environment. Within a short period of time we have developed an in-house application and provided them the service, on the other hand patients were not ready to take virtual consultation but right now they are ready to accept it. Earlier we had a roadmap on how to roll out the IT activities in AIIMS and that has been changed and made a new roadmap on how to achieve a virtual environment.”
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Dr. Sushil Kumar Meher, CIO Dept. of Computer Facility – AIIMS at PD, 19th Infotech Forum 2021
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