Not all purpose-driven marketing techniques are authentic, says independent marketer Vani Gupta Dandia.
They are authentic when they are tied to the brand's own purpose. Watch this video to know more.
Dandia is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Vani Gupta Dandia With HD Quality.
Not all purpose-driven marketing techniques are authentic, says independent marketer Vani Gupta Dandia.
They are authentic when they are tied to the brand's own purpose. Watch this video to know more.
Dandia is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Vani Gupta Dandia With HD Quality
Vlogs video | 793 views
Do marketing campaigns in India adequately capture the needs and aspirations of women?
Not really, says Rutu Mody-Kamdar, Founder and Managing Director of Jigsaw Brand Consultants, while highlighting how marketers continue to subject women to age-old stereotypes.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Rutu Mody-Kamdar, Jigsaw Brand Consultants With HD Quality
Vlogs video | 16691 views
Has brand communication in the digital era significantly changed?
It sure has, says Venkat Mallik, Co-founder and Chief Strategy Officer, Tidal7 Brand & Digital.
According to Mallik, the most important development has been the use of data by brands to create personalized experiences for consumers.
He is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com.
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Venkat Mallik, Tidal7 Brand & Digital With HD Quality
Vlogs video | 920 views
Of the many millennial-centric campaigns today, one that particularly stands out is HDFC Life's #YoungAndResponsible.
Hear more about it from Pankaj Gupta, Chief Marketing Officer & Head, Strategic Alliances, Credit Life, Speciality Sales & Government Business, HDFC Life Insurance.
Gupta also talks about the traits of digitally-savvy consumers, and what they expect from financial services brands when they make transactions or purchase decisions online.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Pankaj Gupta, HDFC Life Insurance With HD Quality
Vlogs video | 361 views
The chances of a native ad being viewed by a user are 50% more than that of a display ad, says Sunil Gupta, Managing Director and CEO, Avis India. Gupta also talks about why user-generated content matters for brands.
He is in conversation with Zinia Bhattacharya of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Follow us on Twitter at https://twitter.com/HtBrandStudio and LinkedIn at https://www.linkedin.com/company/13199283.
Watch HT Brand Leadership Series: Brand Masters ft. Sunil Gupta, Avis India With HD Quality
Vlogs video | 1078 views
We are all set for Episode 13 of #HTBrandStudioLive on May 14.
Independent marketing expert Vani Gupta Dandia talks more about it.
You can catch the action at https://www.facebook.com/hindustantimes/.
Some of the other leaders who will feature in this episode are Sairee Chahal (SHEROES), Kanika Mittal (Twitter), Amer Jaleel (MullenLowe Lintas Group), Jose Antonio Cachaza (LaLiga), Akash Banerji (Viacom 18), Gautam Shewakramani (Quora) and Snehil Gautam (Housing.com).
More at http://brandleadership.hindustantimes.com/
Hosted by HT Brand Studio and DMA Asia. Radio partner Fever FM.
Watch Brand Studio Live Episode 13: Sneak Peek with Vani Gupta Dandia With HD Quality
Vlogs video | 575 views
How is news inherently different from other consumer products? Hear it straight from the horse’s mouth!
In a recent conversation with Roudra Bhattacharya, Lead, HT Brand Studio, Rajiv Bansal, CEO, HT Digital Streams, got down to the nitty-gritty of the news industry, including exciting new developments inside the HT newsroom.
Rajiv also spoke about how companies—both large and small—can operate in terms of delivering a superior customer service experience.
That’s not all. Watch this interview to also know what Rajiv does when he’s not working. Hint: it’s something to do with singing!
Brand Masters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com/brand_masters.html.
Hosted with DMA Asia.
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Watch HT Brand Leadership Series: Brand Masters ft. Rajiv Bansal, HT Digital Streams With HD Quality
Vlogs video | 280 views
How does a beer brand work around the challenges of advertising restrictions on alcoholic products? Sandeep Singh, Director- Marketing and Alternate Channels at Bira 91, sheds light on this and much more in this exclusive interview with Priyanka Mehra.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Sandeep Singh, Bira 91 With HD Quality
Vlogs video | 269 views
How do brands survive in the age of content explosion?
Take a cue from Vishwas Anand, Head-Content & Thought Leadership, Aspire Systems, who talks about what makes content valuable, and how brands can rise above the rest.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted by HT Brand Studio and DMA Asia. Radio Partner: Fever 104 FM
MUSIC Courtesy: PAJAMA | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Vishwas Anand, Aspire Systems With HD Quality
Vlogs video | 329 views
Many consumers find it difficult to comprehend financial products. How then do brands overcome this bottleneck?
Sharad Mathur, Head of Sales & Distribution, SBI General Insurance Company Ltd, says that it all starts with putting out enough information. And, when it comes to insurance, it is especially important to highlight what is not covered under a certain plan, so that customers can make a more informed decision.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Sharad Mathur, SBI General Insurance Company Ltd With HD Quality
Vlogs video | 356 views
Jaane Anjane Hum Mile | Bharat Ahlawat Talks About His Character In The show
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Watch My other Vlogs -
https://www.youtube.com/watch?v=ih_bKToLC3g&list=PLswt2K44s-hbKsvEBLEC5fHDkEp7Wwnpd
Watch My Disney Princess to Indian Wedding Series here - Its fun to watch Indian Avatar of Disney Princesses -
https://www.youtube.com/watch?v=lPkRbupcUB0&list=PLswt2K44s-haUOABjzzUOG2jwUh_Fpr96
Watch My Monotone Makeup Looks Here -
https://www.youtube.com/watch?v=WrpPx-_F1Yw&list=PLswt2K44s-hZOfXt-sSQlVe7C_vBOjsWQ
Love Affordable Makeup - Checkout What's new in Affordable -
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Here is my Get UNREADY With Me -
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