Exciting, maddening, and chaotic are the three words that best describe the future of OTT platforms in India.
Hear more about this from Akash Banerji, Head - Advertising Video on Demand Business, VOOT, as he highlights why OTT content is growing by leaps and bounds.
Banerji is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
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Watch HT Brand Leadership Series: Brand Masters ft. Akash Banerji, VOOT With HD Quality.
Exciting, maddening, and chaotic are the three words that best describe the future of OTT platforms in India.
Hear more about this from Akash Banerji, Head - Advertising Video on Demand Business, VOOT, as he highlights why OTT content is growing by leaps and bounds.
Banerji is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Akash Banerji, VOOT With HD Quality
Vlogs video | 317 views
If there is one thing that differentiates millennials from people of other generations, then it is their penchant for trying out new products, says Pushpanjali Banerji, Founder and Director at Taali Media and Brand Director at Kyndal Group.
This is true even in the alcobev industry, which is increasingly seeing millennials taking to brands that have something unique to offer to them, Banerji goes on to say.
To know more, tune in to this interview.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Pushpanjali Banerji, Kyndal Group With HD Quality
Vlogs video | 330 views
Do marketing campaigns in India adequately capture the needs and aspirations of women?
Not really, says Rutu Mody-Kamdar, Founder and Managing Director of Jigsaw Brand Consultants, while highlighting how marketers continue to subject women to age-old stereotypes.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
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Watch HT Brand Leadership Series: Brand Masters ft. Rutu Mody-Kamdar, Jigsaw Brand Consultants With HD Quality
Vlogs video | 16691 views
Has brand communication in the digital era significantly changed?
It sure has, says Venkat Mallik, Co-founder and Chief Strategy Officer, Tidal7 Brand & Digital.
According to Mallik, the most important development has been the use of data by brands to create personalized experiences for consumers.
He is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com.
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia.
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Watch HT Brand Leadership Series: Brand Masters ft. Venkat Mallik, Tidal7 Brand & Digital With HD Quality
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Solomon Wheeler, Vice President- Head Marketing at Vistara, talks about how Vistara strives for customer experience, insights about digital marketing and his love for classic rock music. Hosted by Priyanka Mehra.
Brand Masters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com/brand_masters.html
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Watch HT Brand Leadership Series: Brand Masters ft. Solomon Wheeler, Vistara With HD Quality
Vlogs video | 306 views
At a time when most businesses are undergoing a digital transformation, what's the easiest way to ensure that they remain on track?
Prateek Chatterjee, Senior Vice President-Corporate Communications and Marketing, NIIT, has a word of advice.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted with DMA Asia. Radio Partner: Fever 104
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Watch HT Brand Leadership Series: Brand Masters ft. Prateek Chatterjee, NIIT With HD Quality
Vlogs video | 274 views
A study conducted by the Centre for Science and Environment last year indicated that lifestyle diseases are the biggest killers in India.
In such a scenario, how is a brand like Fitbit ensuring that people stay on top of their fitness goals? Alok Shankar, Country General Manager, Fitbit, briefs us on the same.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
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Watch HT Brand Leadership Series: Brand Masters ft. Alok Shankar, Fitbit With HD Quality
Vlogs video | 321 views
Of the many millennial-centric campaigns today, one that particularly stands out is HDFC Life's #YoungAndResponsible.
Hear more about it from Pankaj Gupta, Chief Marketing Officer & Head, Strategic Alliances, Credit Life, Speciality Sales & Government Business, HDFC Life Insurance.
Gupta also talks about the traits of digitally-savvy consumers, and what they expect from financial services brands when they make transactions or purchase decisions online.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Pankaj Gupta, HDFC Life Insurance With HD Quality
Vlogs video | 361 views
The prestigious CFA Institute has members from all around the globe. Hear the India Country Head Vidhu Shekhar talk about the institute, the salient features of its membership and how digitisation is changing the way members interact with each other.
He is in conversation with HT Brand Studio's lead, Roudra Bhattacharya.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com/brand-masters/
Hosted by HT Brand Studio and DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia.
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Watch HT Brand Leadership Series: Brand Masters ft. Vidhu Shekhar, CFA Institute India With HD Quality
Vlogs video | 325 views
You can't create viral content from day one, says Rachit Hirani, founder of MotorOctane.
Hirani also highlights how an influencer should not only think from the perspective of a brand, but also that of the audience.
He is in conversation with Zinia Bhattacharya of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
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Follow us on Twitter at https://twitter.com/HtBrandStudio and LinkedIn at https://www.linkedin.com/company/13199283.
Watch HT Brand Leadership Series: Brand Masters ft. Rachit Hirani, MotorOctane With HD Quality
Vlogs video | 1285 views
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