With a user base of 15 million, India's women-only platform Sheroes is going from strength to strength.
Hear more about its journey from its founder and CEO, Sairee Chahal.
Chahal also outlines the top marketing strategies that brands need to adopt while connecting with women.
She is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Sairee Chahal, SHEROES With HD Quality.
With a user base of 15 million, India's women-only platform Sheroes is going from strength to strength.
Hear more about its journey from its founder and CEO, Sairee Chahal.
Chahal also outlines the top marketing strategies that brands need to adopt while connecting with women.
She is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever FM
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Sairee Chahal, SHEROES With HD Quality
Vlogs video | 439 views
Sairee Chahal, Founder and CEO, SHEROES
Watch Sairee Chahal, Founder and CEO, SHEROES With HD Quality
Vlogs video | 263 views
Has brand communication in the digital era significantly changed?
It sure has, says Venkat Mallik, Co-founder and Chief Strategy Officer, Tidal7 Brand & Digital.
According to Mallik, the most important development has been the use of data by brands to create personalized experiences for consumers.
He is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com.
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Venkat Mallik, Tidal7 Brand & Digital With HD Quality
Vlogs video | 916 views
Do marketing campaigns in India adequately capture the needs and aspirations of women?
Not really, says Rutu Mody-Kamdar, Founder and Managing Director of Jigsaw Brand Consultants, while highlighting how marketers continue to subject women to age-old stereotypes.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Rutu Mody-Kamdar, Jigsaw Brand Consultants With HD Quality
Vlogs video | 16689 views
The 13th edition of #HTBrandStudioLive will be held tomorrow.
Featuring in it will be Sairee Chahal, founder and CEO, SHEROES.
Watch this video, where she talks about what this episode holds for us.
You can catch all the action on our Facebook page.
The other leaders who will feature in this episode are Jose Antonio Cachaza (LaLiga), Kanika Mittal (Twitter), Amer Jaleel (MullenLowe Lintas Group), Snehil Gautam (Housing.com), Akash Banerji (Viacom 18), Gautam Shewakramani (Quora) and Vani Gupta Dandia (independent marketing expert).
More at http://brandleadership.hindustantimes.com/
Hosted by HT Brand Studio and DMA Asia. Radio partner: Fever FM.
Watch Brand Studio Live Episode 13: Sneak Peek with Sairee Chahal With HD Quality
Vlogs video | 378 views
With the growth of technology, companies are finding newer ways to empower their customers.
Namrita Mahindro, Senior General Manager, Mahindra & Mahindra, highlights a few case studies where the adoption of tools such as Virtual Reality and Artificial Intelligence helped elevate the customer service experience.
She's in conversation with Roudra Bhattacharya, Lead, HT Brand Studio.
This interview was shot during the DMA Asia Annual Echo Awards in Mumbai in September 2018.
Brand Masters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com/brand_masters.html
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Watch HT Brand Leadership Series: Brand Masters feat. Namrita Mahindro, Mahindra & Mahindra With HD Quality
Vlogs video | 351 views
Tarun Garg, Executive Director- Marketing & Logistics at Maruti Suzuki, tells Priyanka Mehra how a legacy brand is leveraging digitalization to get closer to its customers.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Tarun Garg, Maruti Suzuki With HD Quality
Vlogs video | 325 views
The future of work is augmented humanity, says Krishnan Chatterjee, COO and Head of Marketing, Indian Subcontinent, SAP.
Chatterjee also tells us why we need to take creativity at the workplace more seriously.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters part 2 ft. Krishnan Chatterjee, SAP With HD Quality
Vlogs video | 486 views
Hear Veetika Joshi Deoras, VP-Brand and Strategy, IHCL, speak about how Artificial Intelligence (AI) can benefit businesses.
According to her, AI should be adopted for tasks that are repetitive in nature and need a lot of information assimilation.
She's in conversation with Priyanka Mehra, Director-Marketing and Communications, Havas Group India.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange Partner: BSEIndia
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Veetika Joshi Deoras, IHCL With HD Quality
Vlogs video | 428 views
Out of every 10,000 patients in India, only seven can be accommodated in hospitals, says Piyush Bhargava, Chief Marketing Officer, Nightingales Home Health Services.
Bhargava thus outlines the need for home healthcare services, and how his brand is creating waves in this sector.
He is in conversation with Rajat Arora of HT Brand Studio.
#HTBrandMasters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com.
Hosted in partnership with DMA Asia. Radio Partner: Fever 104. Exchange partner: BSEIndia.
MUSIC Courtesy: corporatemusic | makesound | JCRZ (https://jcrz.bandcamp.com/)
Watch HT Brand Leadership Series: Brand Masters ft. Piyush Bhargava, Nightingales Home Health Services With HD Quality
Vlogs video | 333 views
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