The Open Network for Digital Commerce (ONDC) is a government-backed initiative in India that aims to create a unified open platform for all kinds of e-commerce transactions. It is designed to be a more open and transparent alternative to the current e-commerce landscape, which is dominated by a few large players.


#ONDC employs cutting-edge digital infrastructure, seeking to democratise digital commerce in India and make it more accessible and inclusive. More than 29,000 sellers are live on the network, and alpha tests are currently running in 236 cities.

ONDC has the potential to address some of the key concerns that users have with the current e-commerce landscape. For example, it could help to reduce prices by increasing competition. It could also make easier for small businesses to participate in e-commerce, which could lead to a wider range of products and services being available to consumers.

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