In one hand, the COVID-19 pandemic has accelerated the adoption of e-commerce worldwide, on the other, it has led to the rise of e-commerce related frauds. According to a new study from Juniper Research, it has been found out that the value of e-commerce fraud-related losses has risen from $17.5 billion in 2020 to $20 billion by 2021, a staggering growth of a whopping 18% within a single year. The research found out that threat actors, as of late, are targeting consumers as they have increased their online shopping. And this, in turn, is exposing the insecure fraud mitigation processes of merchants who are not very familiar with the overwhelming fraud challenges that exist in the e-commerce space.
Increased security can easily lead to increased friction for consumers when it comes to payments. The new research report found out that while merchants are inclined towards reducing e-com fraud risks from their current levels, they are hesitant to introduce extra friction in the checkout process. Juniper Research found also revealed that one way to address this would be to include clear messaging about security checks to consumers and use automated behavioural analytics, which leverages A.I. to preserve the user experience, aka UX. The research highlighted that, merchants would need to make sure the extra layer of security checks are well justified to the user. Only then can they prevent higher cart abandonment rates while making sure they are lowering fraud risks at the same time.
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In one hand, the COVID-19 pandemic has accelerated the adoption of e-commerce worldwide, on the other, it has led to the rise of e-commerce related frauds. According to a new study from Juniper Research, it has been found out that the value of e-commerce fraud-related losses has risen from $17.5 billion in 2020 to $20 billion by 2021, a staggering growth of a whopping 18% within a single year. The research found out that threat actors, as of late, are targeting consumers as they have increased their online shopping. And this, in turn, is exposing the insecure fraud mitigation processes of merchants who are not very familiar with the overwhelming fraud challenges that exist in the e-commerce space.
Increased security can easily lead to increased friction for consumers when it comes to payments. The new research report found out that while merchants are inclined towards reducing e-com fraud risks from their current levels, they are hesitant to introduce extra friction in the checkout process. Juniper Research found also revealed that one way to address this would be to include clear messaging about security checks to consumers and use automated behavioural analytics, which leverages A.I. to preserve the user experience, aka UX. The research highlighted that, merchants would need to make sure the extra layer of security checks are well justified to the user. Only then can they prevent higher cart abandonment rates while making sure they are lowering fraud risks at the same time.
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#cybercrime #frauds #fraudscalls #dontshareopt #toptelugutv
ఈ కాల్స్ ఎత్తితే మీ పని అయినాటే | Beware Of Cyber Crime Frauds| #cybercrime #frauds #fraudscalls
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About This Video
Nowadays everything is online, why isn't it....and if you make payment then you must also be using paytm, Googlepay, PhonePay etc,etc,etc....and if you make UPI payment then be careful because This is news for you... because now payment through UPI can be expensive from April 1
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अब UPI से Payment 1 April से हो सकता है महंगा ! Online Payment |
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Rajan Anandan, Managing Director, Google India Limited on three major challenges faced by Indian ecommerce companies today. He was replying to a question at the recently concluded TN Retail Conference organised by the Confederation of Indian IndustryWatch Google India MD Rajan Anandan on challenges and constraints in Indian ecommerce With HD Quality
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Rajan Anandan, Managing Director, Google India Limited speaking at the TN Retail Conference organised by the Confederation of Indian Industry. Here is the thought leader speak on impact of ecommerce and technology on retail sector and companies can leverage this. If you are looking to grasp the Indian ecommerce space in fifteen minutes and a clear perspective on where it is heading, there is no one better to address this than Google's Rajan AnandanWatch Google India MD Rajan Anandan on Indian ecommerce, its retail influence With HD Quality
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The total eCommerce sales for the year 2021 is estimated to clock anywhere in the range of $67-$84 Billion, a significant increase from the total eCommerce sales of last calendar year (2020). The total eCommerce sales touched a mark of $52.57 Billion in 2020, a significant 30% jump from the sales in 2019 that registered a total value of $40.44 Billion. eCommerce sales during the festive season have been following a consistent upward trend for the last few years and this year will be no different. Despite a multi-month lockdown, the growth has been persistent and we expect to see the eCommerce retail sales clock between $11-14 Billion during this festive season. Compared to last year, online sales during this festive season are likely to grow anywhere between 32-68%. With a global pandemic looming at large, eCommerce saw a whopping 66% retail hike during the festive season last year. In 2019, the total eCommerce festive sales accounted for $5 Billion, which escalated to $8.3 Billion in 2020, owing to limited offline services during the first series of nationwide lockdowns.
In recent years, Electronics has emerged as the leading eCommerce category with maximum GMV share in total eCommerce sales for years 2019 and 2020. This is followed by Fashion & Apparel, Food & Groceries, Furniture & Appliances with an ever-increasing user base from Tier 2 and Tier 3 cities. In 2021, Electronics will remain the category champion followed by other major lifestyle segments. Going forward, eCommerce retail will continue to rise for the festive season of 2021, owing to the swiftly changing customer preferences and digital adoption by masses in the aftermath of a global pandemic. The numbers predict that revenue for digital commerce will continue to register a colossal YoY growth till 2026 and beyond. The festive season this year will contribute significantly towards this revenue growth enabling D2C brands to make up for any losses they might have incurr
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