Watch German Embassy India: Lebe jetzt - Kal Ho Naa Ho Video.
Traditional diplomacy was about government-to-government relations. Modern diplomacy is more about people-to-people relations. And culture is central here.
This is why Michael Steiner, German Ambassador to India, and Salman Khurshid, former Foreign Minister of India, without taking themselves too seriously, plunged into uncharted waters. Together with Eliese Steiner and under the direction of Sumit Osmand Shaw, they pay homage to the Indian film by reenacting one of its most famous music videos - thus connecting people across borders.
The original video from 2003 - featuring Preity Zinta, Saif Ali Khan and the “King of Bollywood†Shah Rukh Khan - was filmed in the USA. This remake, instead, has been shot in India. It is an Indo-German tribute to Bollywood movies, which have a huge fan base not only in India, but also in Germany.
The title says “LEBE JETZT†because, in German, it means exactly what the wonderful song “KAL HO NAA HO†asks us to do: Live right now to the fullest!
Disclaimer:
Rights of use of song Kal Ho Naa Ho granted to German Embassy New Delhi by copyright holder Sony Music India.
Song: Kal Ho Naa Ho
Music Composed by: Shankar-Ehsaan-Loy
Lyrics written by: Javed Akhtar
Courtesy of Sony Music India.
Watch German Embassy India: Lebe jetzt - Kal Ho Naa Ho Video.
Traditional diplomacy was about government-to-government relations. Modern diplomacy is more about people-to-people relations. And culture is central here.
This is why Michael Steiner, German Ambassador to India, and Salman Khurshid, former Foreign Minister of India, without taking themselves too seriously, plunged into uncharted waters. Together with Eliese Steiner and under the direction of Sumit Osmand Shaw, they pay homage to the Indian film by reenacting one of its most famous music videos - thus connecting people across borders.
The original video from 2003 - featuring Preity Zinta, Saif Ali Khan and the “King of Bollywood†Shah Rukh Khan - was filmed in the USA. This remake, instead, has been shot in India. It is an Indo-German tribute to Bollywood movies, which have a huge fan base not only in India, but also in Germany.
The title says “LEBE JETZT†because, in German, it means exactly what the wonderful song “KAL HO NAA HO†asks us to do: Live right now to the fullest!
Disclaimer:
Rights of use of song Kal Ho Naa Ho granted to German Embassy New Delhi by copyright holder Sony Music India.
Song: Kal Ho Naa Ho
Music Composed by: Shankar-Ehsaan-Loy
Lyrics written by: Javed Akhtar
Courtesy of Sony Music India
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The German hockey team has a practice session with young kids from the hockey village in New Delhi.
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Michael Steiner says that modern diplomacy is not so much between governments, but between people, and especially young people. The German ambassador sees sport as a particularly good medium for connecting young people in a positive and constructive manner, and given both nations' prowess at hockey, a joint training session seemed perfect.
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