YouTube launched a new feature within its family of mobile applications, allowing users to share videos in a chat-like interface with friends.The intent of this feature is unabashedly to keep discussion of videos on the YouTube platform, rather than have users head elsewhere to sites like Twitter and Facebook.

Conversations are inherently private; users can select the friends they want to share it with from their phone's contacts. There's also the option of inviting people though dedicated links, which can be shared on other platforms. In total, YouTube's new feature supports chats involving up to 30 people..