Metaverse to disrupt e-comm experience

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#Metaverse technology will allow brands to offer shoppers a highly personalized digital experience. Where, the shoppers are able to purchase products and brands that don’t have a physical presence in their regions but can still be acquired online and delivered right at their doorsteps.

The metaverse is reshaping the way brands do business and how consumers behave. Right now, we’re seeing big and small companies across various sectors venture into the digital world.

According to Statista, the global e-commerce market reached $4.9 trillion in 2021 and is expected to hit $5.5 trillion in 2022. E-commerce platform, Shopify, stated that the growth of the global e-commerce market shows that “borderless e-commerce is becoming a profitable option for online retailers.”

While e-commerce represents a divide between physical and digital shopping experiences, the emergence of the metaverse can bridge the gap between e-commerce and brick-and-mortar retail to create a whole new shopping experience that could disrupt e-commerce.

Metaverse technology such as AR-powered try-on experiences already allows shoppers to virtually try on products before making the purchase, transforming 2D catalogues into real-time experiences in the digital world.

The potential of the metaverse to connect customers with brands in ways that create an exceptional emotionally positive experience cannot be understated. The metaverse will empower customers to traverse the virtual and physical worlds when connecting with the business of their choice, turning the notifications and transactions of the past into intelligent, real-time conversations — that is what will differentiate businesses moving forward.

70% of customers believe the ability to try, touch and see products are the main aspects of an in-store experience. This is going to be solved and fulfilled in the metaverse, as AR and VR allow the same to happen, all from the comfort of your home.

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  • Watch Metaverse to disrupt e-comm experience Video
    Metaverse to disrupt e-comm experience

    #Metaverse technology will allow brands to offer shoppers a highly personalized digital experience. Where, the shoppers are able to purchase products and brands that don’t have a physical presence in their regions but can still be acquired online and delivered right at their doorsteps.

    The metaverse is reshaping the way brands do business and how consumers behave. Right now, we’re seeing big and small companies across various sectors venture into the digital world.

    According to Statista, the global e-commerce market reached $4.9 trillion in 2021 and is expected to hit $5.5 trillion in 2022. E-commerce platform, Shopify, stated that the growth of the global e-commerce market shows that “borderless e-commerce is becoming a profitable option for online retailers.”

    While e-commerce represents a divide between physical and digital shopping experiences, the emergence of the metaverse can bridge the gap between e-commerce and brick-and-mortar retail to create a whole new shopping experience that could disrupt e-commerce.

    Metaverse technology such as AR-powered try-on experiences already allows shoppers to virtually try on products before making the purchase, transforming 2D catalogues into real-time experiences in the digital world.

    The potential of the metaverse to connect customers with brands in ways that create an exceptional emotionally positive experience cannot be understated. The metaverse will empower customers to traverse the virtual and physical worlds when connecting with the business of their choice, turning the notifications and transactions of the past into intelligent, real-time conversations — that is what will differentiate businesses moving forward.

    70% of customers believe the ability to try, touch and see products are the main aspects of an in-store experience. This is going to be solved and fulfilled in the metaverse, as AR and VR allow the same to happen, all from the comfort of your home.

    Technology video | 75 views

  • Watch Employee Experience is the art behind Customer Experience Video
    Employee Experience is the art behind Customer Experience

    #PranayAnand, Vice President, #NTTGlobal and #AssafTarnopolsky, Senior Vice President and GM, #GenesysAPAC
    In this thought-provoking video, we delve into the profound connection between employee experience (EX) and customer experience (CX) and discover how the former serves as the artistry behind the latter. We explore how organizations that prioritize and invest in fostering a positive and fulfilling employee experience inevitably create an environment where exceptional customer experiences flourish.

    Through insightful interviews and real-life examples, this video underscores the critical role of employees in shaping customer perceptions and satisfaction. It highlights the undeniable link between engaged, motivated, and empowered employees and the delivery of memorable customer experiences.

    By examining successful companies renowned for their outstanding CX, we unveil the strategies they employ to create a harmonious blend of EX and CX. From establishing a culture of empathy and trust to providing ongoing training and development opportunities, these organizations recognize that the happiness and well-being of employees directly translate into happier, more loyal customers.


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    #varindia #newshour #EmployeeExperience #CustomerExperience #EXandCX #EmployeeEngagement #CustomerSatisfaction #WorkplaceCulture #EmployeeMotivation #CustomerCentricity #CXStrategy #PositiveWorkEnvironment #EmployeeEmpowerment #CustomerPerception #EmployeeWellbeing #CXSuccess #Teamwork #EXInvestment #CXJourney #EmployeeH

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  • Watch The future of digital is trending towards Metaverse | Technology | VARINDIA News Hour Video
    The future of digital is trending towards Metaverse | Technology | VARINDIA News Hour

    The future of digital is trending towards Metaverse | Technology | VARINDIA News Hour

    The #metaversetechnology is poised for rapid growth that will open up opportunities for the marketers and it can be helpful to first think of any shared, virtual space: everything from a chat room to games like Minecraft and Fortnite. While these spaces differ in terms of the richness of the virtual experience – text, audio, video, visual detail, sense of space, actions you can take, etc. – what they share is the opportunity for multiple, if not millions, of people to simultaneously connect within an online environment. The COVID-19 outbreak has brought a positive impact on the metaverse market and is driving the increasing interest in the metaverse concept. People began to work remotely while students shifted to online classes and the need and demand for convenient channels or approaches to make online interaction more realistic emerged. The crisis has speeded the emergence of virtual communities as key lifestyle areas for locked-down users which include gaming landscapes and also increasing adoption of mixed reality. The convergence of 5G, artificial intelligence, and edge cloud processing will soon make it easier to deliver more seamless, enjoyable, and cost-effective AR/VR experiences across a variety of connected devices. Just like the internet, industry insiders are predicting the metaverse will become a necessity for all brands.

    Metaverse is making headlines in technology, there’s a boom in metaverse crypto projects, each viewing to shape the future of both metaverse crypto projects and the nature of digital real estate. It’s the Gen Z, or someone with higher digital maturity. While we may make our purchases by making a few clicks, the coming generation will definitely want something which is more engaging and immersive.

    The metaverse is indeed a virtual reality, but it’s not quite the same thing as what you’ve seen in science fiction blockbusters.

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  • Watch Metaverse revenue Video
    Metaverse revenue

    #Metaverse is the convergence of the physical and digital realms in the next evolution of the internet and social networks using real-time 3D software. It presents an opportunity for leading online entertainment and social media companies to capitalize on new revenue streams.

    Gaming hardware, including gaming PCs & peripherals and AR/VR hardware such as Facebook’s Oculus and Microsoft Hololens, accounts for the remainder of the primary market opportunity. HoloLens was the first head-mounted display running the Windows Mixed Reality platform under the Windows 10 computer operating system.

    Online game makers including Roblox, Microsoft, Activision Blizzard, Electronic Arts, Take-Two, Tencent, NetEase and Nexon may boost engagement and sales by capitalizing on the growth of 3D virtual worlds. Games that successfully pivot towards virtual 3D worlds can capture a greater share of engagement and user growth, accelerating sales growth.

    Secondly, Brands & retailers are looking for Metaverse to adapt to interact and connect with their consumers enabling shoppers to experience their brand in a virtual environment providing a memorable and an immersive experience is quickly becoming the next frontier in Retail.

    Several brands are now using the virtual platforms to directly engage, influence and in many cases, disintermediating the retailers. Hence, retailers can no longer afford to be on the side-lines. It is interesting to see how this is now beginning to influence retailer’s corporate strategy & business models, thereby warranting a relook at their technology roadmaps.

    Going forward, there is no doubt that Metaverse is here to stay. The Gen Z- the digital natives who are sidestepping the traditional retail formats are favouring the gaming, social & virtual platforms accelerating the move towards metaverse by fearlessly marching into this new world.

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  • Watch Organizations getting into metaverse need to equipped | high tech capabilities | VARINDIA News Hour Video
    Organizations getting into metaverse need to equipped | high tech capabilities | VARINDIA News Hour

    Organizations getting into metaverse need to equipped | high tech capabilities | VARINDIA News Hour

    When any organisation and users decide is going to adapt the technologies of metaverse and is capable of handling risk assessment for their infrastructure and connected devices, then only it is wise to get into the technology else it will be like jumping from frying pan to fire, since they will also expose themselves to a new class of security risks and vulnerabilities. The metaverse is a concept of a 3D digital world. It consists of virtual spaces that you can explore using an avatar you create. In the metaverse, you can play games, go shopping, hang out with friends at a virtual coffee shop, work with your colleagues in a virtual office, and much more. Some video games and work socialization tools have already implemented certain metaverse elements into their ecosystems. There are chances of personal data theft. As metaverse platforms would be able to collect images and other personal details of their users, children would potentially be exposed to even further privacy violations.

    Cryptocurrency projects like Decentraland and The Sandbox already have their digital world up and running. However, the metaverse concept is relatively new, so most of its functionalities are still under development. Companies like Facebook (now Meta), Microsoft, and Nvidia have also started creating their versions of the metaverse. There are numerous ways such risks could be exacerbated in the metaverse. Unwanted contact could become more intrusive. The rise of virtual currencies is another challenge. To make the metaverse experience more immersive, companies are using cutting-edge technologies like blockchain, augmented reality and virtual reality, 3D reconstruction, artificial intelligence, and the Internet of things to power the 3D world. The continuous rise in cybercrime has revealed just how profitable it could be to break into a company’s or an individual’s online

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  • Watch A Reality Check on Metaverse Video
    A Reality Check on Metaverse

    With so much buzz around the #Metaverse, it’s easy to see why more and more companies will start to do business there. But are they thinking about the risks? We will certainly need a different approach to security in a virtual world compared to the physical, but what will that entail?

    Let’s take a look at what the risks are and how to start getting prepared (because you do need to start now).

    The biggest hurdle to the Metaverse being a secure environment is in its foundations. The Metaverse is built on #blockchain technology and we have already seen serious security gaps in NFT marketplaces and blockchain platforms such as OpenSea, Rarible and Everscale.

    Due to the sheer amount of malicious activity that we already see exploiting services based on the blockchain, we believe it won’t be long before we start to see initial attacks in the Metaverse too, as reported in the recent Check Point Mid-Year Security Report. It will likely be based on authorization, and user accounts will get hijacked, so it is expected that identity and authentication will sit at the heart of everything we want to do.

    According to a report by DappRadar, a company that tracks user behaviour across blockchain projects, in late 2021, it was reported that over half-a-million Indian users have shown their interest in non-fungible tokens and metaverse projects with India ranked fifth, only behind the US, Indonesia, Japan and Philippines, in terms of interest in metaverse projects.

    It is tricky though, as people might want to have multiple identities within the Metaverse, perhaps one for transacting work conversations and another for personal shopping and entertainment.

    This adds another layer of complexity because there’s then no single identity that says it’s definitely you. The answer could be in chained identity so, will blockchain then help us understand where we’re transacting and who with?

    This is a major challenge. And since bloc

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  • Watch After Metaverse, Petaverse is eyeing to influence the gaming industry Video
    After Metaverse, Petaverse is eyeing to influence the gaming industry

    Metaverse is an evolution to the internet and is expanding rapidly, major businesses and brands are picking up the tools needed to fill the virtual void and deliver immersive online experiences. Adobe, known for its photo- and video-editing software, released a metaverse playbook and announced partnerships with Coca Cola, NASCAR, Epic Games and NVIDIA on a range of metaverse-related projects. The company says, hundreds of brands are already using its existing 3D tools to create interactive content, adding that demand for tools used to create photorealistic replicas of their products grew 100% from a year ago. Metaverse-based digital twins are just now being looked at by commercial and technical industries, as well as B2C and B2B. This is because the metaverse is just now being looked at for its potential applications. The one thing they all have in common is the need for the creation of digital twins for all the goods that the brand is representing. With the much-scouted technology called digital twin, which is a digital representation of real-world entities — an object, system or process — that is synchronized with the real world. With sensors that relay information and two-way Internet of Things object connections, this technology can synchronize the digital environment with the physical world and vice versa. It has the potential to deliver new and exciting virtual worlds, the metaverse also has tremendous uses in generating precise replicas of the real world. There are plenty of technologies like Conversational AI, XR, VR, digital humans, synthetic media that have grown before the metaverse but seem poised to work well within it. Metaverse is a logical next step to what comes after the smartphone and the Internet as we know them now.

    NVIDIA OMNIVERSE is ready to connect and create Virtual World. Omniverse revolutionizes the way we create and develop as individuals and work together as teams, bringing more creative possibilities and efficiency to 3D crea

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  • Watch Metaverse - a game-changer for marketing Video
    Metaverse - a game-changer for marketing

    The #metaverse is shaping up to be so much more than video games and entertainment. Businesses are getting the opportunity to get in action in ground-breaking and highly disruptive ways.

    However, contrary to what some believe, the metaverse is less a substitute for business location and more of a complement to it. As a result, companies will have to think more strategically about where to place offices and innovation hubs to attract and connect talent and how to balance their physical and virtual footprints.

    Rather than reducing physical sales, the metaverse could unlock opportunities for retailers by bridging the material with the digital. It’s becoming more apparent that a hybrid, omnichannel approach is the way of the future.

    Over the course of a year, the number of companies working on the metaverse grew from 200 in July 2021 to more than 500 now, according to a report on the metaverse by market researcher Newzoo.

    The metaverse will make physical location a more — not less — important consideration for business. To some extent, this is already playing out: Cities like Dubai and Shanghai are launching strategies aimed at attracting metaverse-focused businesses and people. For brands, this could mean ideal locations to experiment among enthusiastic early adopters.

    Companies will have to think more strategically than ever before about where to place offices and innovation hubs to attract and connect talent, where to locate retail shops to attract customers and heighten brand awareness, and more generally how to balance their physical and virtual footprints.

    As the metaverse grows in popularity and more businesses begin offering virtual, immersive experiences, business leaders must ensure that they are not getting lost in hype. The metaverse has been a game-changer for marketing. It provides an immersive, interactive environment that allows brands to connect with their customers on a whole new level.

    To

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  • Watch Vinita Chatterjee becomes First Female Indian Artist to launch an Original Music Video in Metaverse Video
    Vinita Chatterjee becomes First Female Indian Artist to launch an Original Music Video in Metaverse

    #VinitaChatterjee creates history, becomes the First Female Indian Artist to launch an Original Music Video in the #Metaverse

    Watch Her First Song from the below link:

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    Vinita Chatterjee becomes First Female Indian Artist to launch an Original Music Video in Metaverse

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  • Watch The Next Trillion-Dollar Business Metaverse to bring revolution Video
    The Next Trillion-Dollar Business Metaverse to bring revolution

    The development of blockchain technologies has resulted in a sweeping revolution across financial markets, empowering individuals instead of institutions and channeling ownership of data and funds to their holders. The qualities of the blockchain — immutability, full transparency and the trustless nature of operations — have permeated many industries, swooning the balance of business orientation from centralized corporate reliance to decentralization. This shift in the basic concepts that govern relations between participants to transactions, facilitated by smart contracts, has not gone unnoticed in the creator economy. As per Cointelegraph, with the decentralized finance and GameFi sectors marshalling across their respective industries and detracting droves of users from conventional approaches to banking and gaming, it was only a matter of time before influencers and content creators decided to shift the paradigm in their operating environments. The content creation model has been altered forever with the incorporation of blockchain technologies that allow users to incentivize content creators, while creators can actually monetize their talent without having to share the proceeds with centralized, often-unfair hosting platforms.

    The development of metaverses —simulated digital environments that combine augmented reality, virtual reality, blockchain, and social media principles to create areas for rich user interaction that mirror the actual world. Never before has talent had access to such an advanced set of tools to embellish even the bravest of ideas on the threshold of the real and digital worlds. The internet is generally a two-dimensional experience but with metaverse, you can scroll and browse through the Internet not only on a single screen but take a three-dimensional look. Besides scrolls and browsing, you can also walk through the internet by using some accessories like handsets and glasses attached and connected to it. The metaverse offers limi

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    If you love homestyle cocktails, reviews of Alcohol, Drink knowledge, Bartending and many more then this channel is for you. India is the biggest alcohol consumer in th

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  • Watch Which is the First BAR in India? Do you know? | भारत में पहला BAR कौन सा है? | #shorts Video
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    Disclaimer:
    The purpose of this channel is not to support or encourage underage drinking but to provide knowledge of the products we consume. This channel does not promote or sell any alcoholic product. The purpose of this channel is to strictly entertain and inform people about products available on the market. We are strictly against underage drinking and do not support it.

    About The Channel:-
    If you love homestyle cocktails, reviews of Alcohol, Drink knowledge, Bartending and many more then this channel is for you. India is the biggest alcohol consumer in the world. We buy and consume more whiskey in the world than anyone else. This channel helps give information about your favorite drink. How to make fantastic cocktails at ho

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    Glassware - https://amzn.to/3KRPSrf
    Ice mould - https://amzn.to/3EWlecr

    Disclaimer:
    The purpose of this channel is not to support or encourage underage drinking but to provide knowledge of the products we consume. This channel does not promote or sell any alcoholic product. The purpose of this channel is to strictly entertain and inform people about products available on the market. We are strictly against underage drinking and do not support it.

    About The Channel:-
    If you love homestyle cocktails, reviews of Alcohol, Drink kn

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