Rather than concentrating on specifications, Motorola claims it is looking at enhancing experiences.


The much anticipated smartphone that also takes the title of being the worst-kept secret in recent times is finally here. Well sort of. Motorola today unveiled the Moto X, the first smartphone made after Google announced it was acquiring the company almost exactly two years ago. To be available initially in the US for $199 with a two-year contract and in Canada and Latin America (sorry, no word on India launch but we’d suggest not holding your breath for it), the Moto X aspires to be the iPhone of the Android world. Rather than concentrating on specifications, Motorola claims it is looking at enhancing experiences. The core propositions being a battery that lasts all day, a camera that clicks great photos and a user experience that does not require users to touch the phone to get information.

Rather than going for the most expensive silicon, the Moto X is powered by a custom Qualcomm Snapdragon S4 dual-core processor that has two Krait 300 cores clocked at 1.7GHz and a quad-core Adreno 320 GPU. Along with this, Motorola has added two additional DSPs – one that always listens for “OK Google Now” command to fire up Google Now and another that keeps a track of the phone’s motion to power up the information display or turn on the camera. Motorola calls it the Motorola X8 Mobile processor.
For a touch-free experience, users can simply us.