Media Report on the Humkishore Festival wherein more around 1000 students from 75 schools in the National Capital region of Delhi participated
Watch FICCI CASCADE's HumKishore Festival Against Smuggling and Counterfeiting With HD Quality.
Media Report on the Humkishore Festival wherein more around 1000 students from 75 schools in the National Capital region of Delhi participated
Watch FICCI CASCADE's HumKishore Festival Against Smuggling and Counterfeiting With HD Quality
News video | 48030 views
Combating Counterfeiting and Smuggling During the COVID-19 Pandemic and Beyond
News video | 264 views
Combating Counterfeiting and Smuggling during the COVID-19 pandemic and beyond
News video | 187 views
Webinar on Policies and Strategies to Prevent Counterfeiting and Smuggling- Be Vocal for Local and Prevent Illicit Trade
Policies & Strategies to Prevent Counterfeiting Smuggling
News video | 307 views
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Gold Smuggling Ki Nakaam Koshish | Dekhiye Kis Tarah Se Smuggling Ki Jarahi Thi | Shamshabad Airport
News video | 413 views
Five high school students in Northern New Jersey are facing charges for allegedly using a printer to reproduce $20 bills, and then spending the bills at local businesses. (May 30)
News video | 517 views
World Anti-Counterfeiting Day- Consumer Protection in the COVID age
News video | 236 views
Globally, counterfeit goods account for more than $500 Billion in trade. A significant portion of goods detained by customs authorities is pirated or counterfeit products. Technology led innovation is the answer to the $500 billion Counterfeit Goods Market. Trade association FICCI estimates the global economic and social cost of piracy and counterfeiting to be upwards of $1 Trillion 2022.
The act of finding cheaper alternatives/dupes to luxury goods has increased in demand, especially in a country like India where most of the general public fall in the middle-class sector with a high consumption for brand and brand value. Counterfeit goods continue to flood both offline and online markets in India. This is because the scale of the issue in the Indian context requires innovative solutions.
Online retailers are taking the lead in deploying innovative anti-counterfeit measures and have already begun implementing internal measures to root out fake listings in partnership with brands who are motivated to protect their IP. AI/ML technologies are being used by these platforms to scan shopping listings for fake goods. This allows large batches of listings to be scanned in real-time, making the process more efficient and faster than doing it manually.
The Indian economy is deeply impacted by the advent of counterfeit goods. The government too, should formalise the use of emerging technology to identify counterfeit goods, expedite investigations and catch bad actors. It should explore partnerships with technology service providers and e-commerce entities to implement tech solutions at scale and conduct training for its officials.
Another solution is to explore the use of blockchain technology. It is a highly secure digital record of information analogous to a ledger. Counterfeiters commonly attempt to pass off fake goods as original items, and tracing the source of these leaks will greatly improve enforcement.
Tampering with a ship
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Don’t miss out on the release of the most anticipated FICCI-EY Media & Entertainment Industry report at #FICCIFRAMES2023! Titled ‘Windows of Opportunity,’ this year’s report highlights the exciting new possibilities emerging in the industry. Learn about innovative strategies for engaging with diverse consumer segments and explore the potential of multi-media-multi-segment approaches. Join us to unlock the #WindowsofOpportunity on May 3rd in Mumbai.
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Join us for the release of FICCI-EY M&E Industry Report on May 3rd at FICCI FRAMES 2023
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FICCI FAST FORWARD with Mr Subhrakant Panda, Vice President FICCI
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Bigg Boss 18 OPENING VOTING Trend | Vivian Vs Karan Vs Digvijay Kisko Hai Highest Votes
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Yeh Rishta Kya Kehlata Hai | Ruhi Par Bhadka Armaan, BSP Se Dur Rehne Kaha
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Watch My other Vlogs -
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Watch My Disney Princess to Indian Wedding Series here - Its fun to watch Indian Avatar of Disney Princesses -
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Watch My Monotone Makeup Looks Here -
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Love Affordable Makeup - Checkout What's new in Affordable -
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Here is my Get UNREADY With Me -
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Shop affordable Makeup here -
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Shop affordable Makeup here -
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Beauty Tips video | 2630 views